The North Carolina tourism folks really need to get their
sh*t pork together. First, South Carolina launched a statewide barbecue campaign with accompany billboards, highway maps distributed at visitor’s centers, and a slick website. As if that wasn’t bad enough, now comes word that Alabama–yes, the football state–has a NCAA basketball tournament-inspired BBQ Bracket.
Alabama beating NC to the punch on a basketball tie-in for barbecue? South Carolina doing more for their highways than NC? Say it ain’t so.
With all due respect to the people of Alabama–who put white sauce on their barbecue and may well bathe in it too–and to the hash-eaters of South Carolina, this shouldn’t be happening. North Carolina should be leading the way in barbecue tourism, not lagging far behind. In the immortal words of Walter Sobchak’s best friend, The Dude, “This aggression will not stand, man.” Or maybe it will. At this rate Oregon will be promoting barbecue before North Carolina does.
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